The Riken tyre brand is an entry-level brand.
Key historical dates:
1958: The Riken tyre brand is created by the Japanese company Riken Rubber Industry.
1968: The Japanese company Riken Rubber Industry becomes Okamoto Riken Rubber.
1970: Joint Venture between the Japanese company Okamoto and the Michelin group.
1989: The company Michelin Okamoto Tire is created and exports Riken tyres.
1996: The Riken brand goes on sale in Europe.
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