Features - Michelin strengthens its presence in Brazil

Michelin strengthens its presence in Brazil

Features Published the 26/01/2010

The French manufacturer is planning to build a new factory in Brazil. Located in Resende, near Rio de Janeiro, this new complex will start producing from 2013 and enable Michelin to triple its local production capacity.

After announcing the construction of a new factory in India, the French group through its boss Michel Rollier, deemed that "growth for the group lies essentially in China, India and Brazil" and that western countries would no longer see much growth".  He also mentioned his "obsession to make French factories highly competitive faced with the new rivals".