Features - Michelin : Ladoux on the web
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Michelin : Ladoux on the web

Features Published the 18/12/2009

The Michelin group raises the curtain on its technological centre in the Auvergne. Without giving away too many trade secrets, the French manufacturer has recently set up a virtual tour for a browse around its research company.

In a couple of clicks; discover the world of tyres through interviews, videos and key planning stages in the design and manufacturing of a tyre. You’ll even find out just how resistance and road grip is tested.   So, to round up, tyres will bare all and there will be no more secrets after a visit to www.michelin.com/ladoux.